Case Study


Key Services

Branding, Strategy, Content Writing, Design, Development 


Our design agency was commissioned for the redesign of the JPG website, an innovative platform specializing in comprehensive financial management solutions. Tasked with enhancing their online presence and optimizing user experience, our goal was to create a website that not only reflected JPG's commitment to seamless financial services but also effectively engaged and converted visitors.

Branding Work

JPG's branding reflects a vision to revolutionize business financial management. With a commitment to nationwide leadership in accessible, affordable financial services, JPG's mission is to empower businesses for growth and financial clarity. The branding aims to inspire entrepreneurs and companies, guiding them to manage finances effortlessly and focus on business growth with confidence.

Logo Design

Brand Pillars

Clear, Simple and Transparent

Clear Space

The designated clear space around the logo ensures prominence in communications. Equivalent to 50% of the logo's height, it guarantees readability and adaptability across various applications in our case study.

Monochrome Logo

Strategic for multiple purposes, monochrome logos enhance visual distinction, lower printing costs, maintain clarity in scanning, facilitate collaborations, and improve accessibility. They embody versatility, cost-efficiency, and effective communication in alignment with design principles.


Chosen to reflect JPG's vision, our visuals blend professionalism with humanity, capturing collaboration, achievements, and vibrant innovation.




The stationery set utilizes the brand colors. Special print finishes such as foiling of the logo and duplexing the business card are recommended.

Email Signature

An email signature has been designed for consistency across all departments. To ensure a consistent representation of the brand. 


Social Media

Global Design System

Primary Blue, Deep Indigo, and Royal Purple. Typography is anchored by Aeonik, conveying modernity and clarity. This harmonious blend ensures a visually compelling, trustworthy, and forward-thinking representation of JPG's financial management services.

Web Design

Our agency aimed to seamlessly align JPG's vision with a website redesign, emphasizing financial empowerment to improve conversion rates. The website stands as a digital catalyst, empowering everyone to navigate their financial landscape confidently and achieve business growth.


Building Wealth


Business Formation

Redesigning the business formation for JPG, we prioritized user experience. Our streamlined form simplifies the process, making it easier for users to share business details, identify co-founders seamlessly, and join JPG effortlessly

Service Page

Crafted with a purpose, our service page design for JPG is a strategic asset aligned with their business goals and mission. Intuitive navigation and compelling content work harmoniously, empowering JPG's vision and enhancing user engagement for sustained business growth.

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Founders and
Managing Directors

Good to Know

What services do you offer?

We offer the following services:

  • Ecommerce Design & Development, custom-made on Shopify, Webflow or WooCommerce
  • Web Design and Development, custom-made on WebFlow, WordPress or
  • App Design
  • New Branding Guidelines (new name, logo, color and style guides)
  • Content writing
  • Social Media Paid Marketing Campaigns
  • Search Engine Optimization (SEO)
  • Search Engine Marketing (SEM & PPC)

How much will it cost to design and develop my website or app?

Pricing for website redesigns varies greatly based on a business’s needs. A typical end-to-end project costs $5,000-$25,000 and includes everything from the initial consultation, to designing your site or app and making it live.

Contact us to request a detailed breakdown and proposal for your specific needs!

How long will it take to build my website or app?

The time it takes to complete a web or app design project varies depending on its scope. A typical timeline is approximately 2-3 months.

What type of companies do you work with?

We work with companies across all industries including retail, tech, insurance, finance and healthcare.

What is the process of working with Charly like?

You’ll get a team composed of experts to address all your technical, content, and strategy needs. We make ourselves remarkably available to our clients.

You can expect daily communication via email, Slack or other channels that your company usually uses.

We’re also available for meetings in order to communicate any changes or other important information that arises during this process

Will you be within reach once your services are complete?

We’ll be there for you long after your website launches.

Whether it’s a quick question or concern about the website we built together – maybe even years down the road when something new pops up just let us know and we’ll be there!