Case Study


Key Services

Branding, Pitch Deck


For this case study, our team was responsible for crafting both the brand identity and the pitch deck. We seamlessly blended creative design with strategic messaging to effectively communicate the essence of the brand and its value proposition. Through meticulous attention to detail and thoughtful execution, we delivered a compelling visual narrative that captivated audiences and elevated the brand's presence.

Branding Work

In our branding work, we embarked on an iterative journey, exploring various tones of red against light backgrounds. Through this process, we honed in on a captivating visual language that harmonized the brand's essence with its presentation. The result is a dynamic fusion of color and contrast that amplifies the brand's identity and leaves a lasting impression on its audience.

Logo Iterations

Phase 1

Phase 2

Phase 3

Phase 4

Final Logo

Pitch Deck Design

In the pitch deck, our emphasis was on showcasing the company's core value: Making mortgages simple and accessible for all Kiwis. Through concise storytelling and impactful visuals, we highlighted how this mission drives innovation and empowers communities nationwide.


We’re empowering business growth for our clients. Take the first step towards growth today.

Founders and
Managing Directors

Good to Know

What services do you offer?

We offer the following services:

  • Ecommerce Design & Development, custom-made on Shopify, Webflow or WooCommerce
  • Web Design and Development, custom-made on WebFlow, WordPress or
  • App Design
  • New Branding Guidelines (new name, logo, color and style guides)
  • Content writing
  • Social Media Paid Marketing Campaigns
  • Search Engine Optimization (SEO)
  • Search Engine Marketing (SEM & PPC)

How much will it cost to design and develop my website or app?

Pricing for website redesigns varies greatly based on a business’s needs. A typical end-to-end project costs $5,000-$25,000 and includes everything from the initial consultation, to designing your site or app and making it live.

Contact us to request a detailed breakdown and proposal for your specific needs!

How long will it take to build my website or app?

The time it takes to complete a web or app design project varies depending on its scope. A typical timeline is approximately 2-3 months.

What type of companies do you work with?

We work with companies across all industries including retail, tech, insurance, finance and healthcare.

What is the process of working with Charly like?

You’ll get a team composed of experts to address all your technical, content, and strategy needs. We make ourselves remarkably available to our clients.

You can expect daily communication via email, Slack or other channels that your company usually uses.

We’re also available for meetings in order to communicate any changes or other important information that arises during this process

Will you be within reach once your services are complete?

We’ll be there for you long after your website launches.

Whether it’s a quick question or concern about the website we built together – maybe even years down the road when something new pops up just let us know and we’ll be there!